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Rainmaker Reality Check


How to Win RFP Competitions

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Past Participants Say:
"Because we didn't have a formal process in place, responding to RFPs had become one of our most time-consuming marketing activities. Sugarcrest's methods helped us simplify our approach and cut our response time in half. More importantly, we're now winning a much greater percentage of the beauty contests that we enter."

Description
The beauty contests are on and winning is more important than ever. But, are you prepared? Are your firm's attorneys going after the right business? Have they identified the true decision-makers and the client needs that really matter? Are they delivering a clear and consistent message? In this workshop, we guide you through a proven step-by-step approach that will save you time, focus your team on the most profitable business opportunities and dramatically improve your chances for success.

Topics Covered
You Will Learn to:
  • Evaluation of current process for handling RFPs
  • Differentiating between profitable opportunities and resource drains
  • Establishing criteria for responding and not responding
  • Building a response team
  • Key elements of a successful response
  • Communicating with the client
  • Understanding the client perspective
  • Uncovering the true decision makers and client needs
  • Developing chemistry and rapport
  • Differentiating your firm and its services
  • Delivering winning presentations
  • Following-up, finding out why you won or lost
  • Putting a system in place
  • Develop criteria for evaluating RFPs
  • Quickly evaluate RFPs
  • Save time by sharing knowledge and work product
  • Work with your colleagues to deliver a clear and professional message
  • Communicate with the client in a way that builds chemistry and rapport
  • Determine the true decision makers and what really matters to the client
  • Develop and deliver winning presentations
  • Make continuous improvements by asking for candid client feedback
  • Make your participation in the next competition more efficient and successful
  • Development
    Our development process is built around the wisdom and experience of legal and business development experts. This ensures that our training programs meet the high standards that our clients demand while ensuring that the content and delivery is beneficial, relevant and practical for your organization. Learn More!

    Customization
    Our flexible program design allows for increasing levels of customization at the workshop, module and content levels. From video taped role playing exercises, participatory lectures and team presentations--to client specific case studies, group competitions and essential skills tests, we design our programs to meet your specific requirements. Learn more!

    Performance Measurement
    Our thorough, four-step approach to program planning and performance measurement helps ensure that you get the training you want and the results you expect. Learn More!

    Schedule a Workshop TODAY!
    We will schedule our training programs at times, dates and locations that fit the business demands of your organization.

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