WASHINGTON, DC--April 23, 2002--Sugarcrest Development Group, Inc., the legal industry's premier business development partner, announced today that Sugarcrest CEO Felice Wagner will be presenting two programs at The Legal Marketing Association's 16th Annual Conference, which is being held in Washington, DC on April 24-27, 2002. On Thursday, April 25th, Wagner will discuss attorney marketing plans and the secrets to implementing an effective planning program. On Friday, April 26th she will address alternative fee arrangements and the ways in which firms can use creative pricing strategies to balance risk and build client loyalty.

Wagner, a former antitrust attorney with Morgan Lewis and Ropes & Gray, has worked with several of the nation's leading law firms in the areas of strategic planning and business development. She can be reached at (202) 462-7046 or felice@sugarcrest.com. For complete conference information click here.

ABOUT THE LEGAL MARKETING ASSOCIATION

The Legal Marketing Association (LMA) is a not-for-profit organization dedicated to serving the needs and maintaining the professional standards of the men and women involved in marketing within the legal profession. One of the principle goals of the Legal Marketing Association is to provide to its members vital and timely information on a wide variety of legal marketing issues so that they may grow professionally as well as personally. LMA members immediately gain access to a wealth of resources including national and regional educational programs, the monthly newsletter Strategies, LMA website and online job bank, industry specific market research, timely and provocative white papers and much more. More than networking -- the LMA provides real tools and a knowledge bank so that members are empowered to build successful practices in today's competitive legal marketplace. For more information, visit the LMA Web site at http://www.legalmarketing.org.

ABOUT SUGARCREST DEVELOPMENT GROUP

Sugarcrest Development Group is a professional training and consulting firm focused on helping law firms and legal service providers win new business and build long-lasting, revenue producing relationships with their clients. The company offers a suite of sales and marketing training programs and management consulting services designed exclusively for the legal industry. Sugarcrest is widely recognized both for its experienced management team and its innovative programs, including its provision of dynamic face-to-face training and ongoing learning via the Internet. For more information, visit www.sugarcrest.com.

Lynn M. Janczak
Marketing Director
Sugarcrest Development Group, Inc.
lynn@sugarcrest.com